EU Retail WoW Token Price History

Complete price history of the Europe (EU) Retail World of Warcraft Token, tracked from the official Blizzard API since June 2025 across 28,783 price samples. For the live price, see the EU Retail WoW Token dashboard.

The all-time high is 514,544 gold, recorded on January 26, 2026; the all-time low is 298,524 gold, from April 15, 2026.

The largest single move between two price updates was 17,916 gold, on August 19, 2025. The most volatile day so far was January 26, 2026, when the price swung 121,775 gold between its low and high.

All-Time EU Retail WoW Token Price Chart

Monthly average WoW Token price with the full monthly low-to-high range shaded, from June 2025 to July 2026, between 298,524 and 514,544 gold.
Monthly average (line) over each month's full low-high range (band), June 2025 to July 2026. Vertical scale: 298,524 to 514,544 gold.

EU Retail WoW Token Price by Month

MonthAverageLowHighChange
July 2026 (so far)374,837348,601411,723+5.7%
June 2026354,734322,589411,014+2.9%
May 2026344,672317,993395,519+9.1%
April 2026315,866298,524397,442-4.0%
March 2026328,951308,221375,012-16.9%
February 2026395,615345,255456,299-6.3%
January 2026422,258375,384514,544+3.6%
December 2025407,723376,419452,565-2.6%
November 2025418,523394,399474,130+3.8%
October 2025403,389371,531452,182+5.8%
September 2025381,178356,377424,411-2.6%
August 2025391,410354,657472,4850.0%
July 2025391,559357,003473,620+9.4%
June 2025358,036341,873390,032-

Months are UTC calendar months; Change compares each month's average with the month before.

EU Retail Token Price by Year

So far in 2026, the EU Retail token averaged 361,964 gold and ranged from 298,524 to 514,544 gold.

In 2025, the EU Retail token averaged 396,707 gold and ranged from 341,873 to 474,130 gold.

About This Data

Prices come from the official Blizzard API, sampled roughly every 20 minutes since tracking began in June 2025. Monthly rows aggregate every sample in that UTC calendar month; no data is interpolated or estimated. Blizzard sets one Retail token price for the whole EU region, so this history applies to every EU realm.